A Good variant closely resembles the original query in appearance (includes after translation, short forms, localized version of the app name, former app name), meaning and intent, indicating a high degree of similarity.
An Acceptable variant contains a spelling mistake or other issue, but still resembles the original query in appearance (includes after translation, short forms, localized version of the app name, former app name) and has the same meaning and intent to the original query.
A Bad variant is no longer resembles (includes after translation), share the same meaning and intent as the original query.
Example 1
ORIGINAL QUERY
VARIANT
Correct rating: Bad
The query intent is for generic “farm game”, which means that user is looking for any game with farm theme. The variant is a specific app/game Farm Story https://apps.apple.com/us/app/farm- story/id367107953. It is important that the meaning and intent of the original query is maintained in the variant. If the variant is more specific or more ambiguous than the original query, the correct rating is Bad. As per Gls section 5, the rating is Bad when the query is ambiguous and the variant refers to a specific app.
Example 2
ORIGINAL QUERY
livella
VARIANT
Correct rating: Good
As per Gls section 6.2. the rating is Good when the variant is the original query in the form (translation, transliteration, etc) of a different language. The translation from Italian to English has the exact meaning albeit it might not appear so at the first glance. It is important to verify the correctness of the translation if unsure.
ORIGINAL QUERY
VARIANT
Correct rating: Bad
The research indicates that the query intent is for a specific app https://apps.apple.com/it/app/pdf- expert-modifica-documenti/id743974925, or at least it is much more specific than generic “pdf”. Despite it might seem that a feature has been removed from the original query, the missing word makes the variant generic and therefore it doesn’t maintain the same meaning and intent. As per Gls section 5, the rating is Bad when the query is ambiguous and the variant refers to a specific app.
ORIGINAL QUERY
Real guitar
VARIANT
acoustic guitar
Correct rating: Bad
The research shows that the intent is for a specific app called Real Guitar. The variant might seem similar/synonym but it doesn’t produce the same results and does not look the same. As per Gls section 5 the variant is considered Bad.
Similar examples:
text free | message free | Bad | The original query, “text free,” refer to a specific app, while the intent of the variant “message free” is to find messaging apps for free. |
water battle | water fight | Bad | Research shows that this query and variant are not synonyms but refer to two different apps with similar names. |
scanner pro | scanner app | Bad | Even though both the query and the variant contain the word scanner, researc h i°ws.. they have different meanings. Scar ner Pro” is the name of a specific app), while “sc a nner app” is a request for any scanner apP- |
ORIGINAL QUERY
VARIANT
perdere peso
Correct rating: Bad
The query intent is for a specific app called “healthi weight loss” while the variant is a generic, for any kind of weight loss app. As per Gls section 5, the rating is Bad when the query refers to a specific app or intent and the variant’s meaning or intent is ambiguous.