Correct Name and Correct Classification:
Centro Vasco da Gama – Centro Comercial
Both Name and Category
are Correct. So, the
Name Accuracy for this
result is rated Correct.
Partially Correct Name and Correct Classification:
Centro Comercial Colombo – Centro Comercial
The Result Name does not malch the
business name on its official website. It
does not prevent the user from identifying
the business, but the correct name is
Centro Colombo. The official name does
not contain the word “Comercial”. The
Classification is Correct. So, this Name
Accuracy is rated Partially Correct.
Language/Script Issues with Address
According to the Search 2.0 Guidelines:
The Address details must be in a language and script that matches the test language, the user’s query or the result region.
Use the Address Accuracy Incorrect – Language/Script Issue checkbox if you find issues of this nature in any of the address components in the address details of any result
Address Result:
Retro City
Rua Maria Andrade
43 1170-215 Lisbon
Portugal
Abbreviated
Locality According to the Country Specific Guidelines:
The locality comes right after the postal code and should not be abbreviated.
If the locality in the result is abbreviated, the Address Accuracy should be rated as Incorrect – Locality.
Address Result:
Pastelaria Pani-Tejo
Avenida Dom Afonso Henriques 51
2000-179 STR
Portugal
Street number missing – Postal
Code According to the Country Specific Guidelines:
If the street number is not present in the address and the postal code changes along the street, the postal code should only contain the first 4 digits, as the 3 following digits change along the street. If the result contains the 3 additional digits, that means, 7 digits in total for postal code, then it is rated Incorrect – Postal code.
Address Result:
Address Result:
Rua da Ameixoeira
2050-071 Aveiras de Cima
When the postal code does not change along the streeti th e full 7-
digit postal code is considered Correct, even when the street number is not present in the Address result For more, see the
Country Specific Guidelines 3.4 “Travessa do texugo” example.
Large Entities:
Pin falling on the rooftop of the correct building but not on the rooftop of the correct shop
Pin Result:
ALDO
Centro Colombo
1500 Lisboa
Portugal
If we check the official website of Centro Colombo, we can see the floor plan, which shows the location of all the shops: https://www.colombo.pt/en/floor-plan/
According to the floor plan, here is the location of the ALDO Shop:
If the pin is falling on top of the rooftop of the correct building, but not on the exact location of the ALDO Shop and instead falling over a different shop, rate it Approximate.
If the result is located in a larger entity, for example, one building
with multiple unit numbers, and there is strong evidence of the
exact location, pin that falls on the rooftop of the correct building
but not on the exact location of the business should be rated as
Approximate.
Implicit Location Intent – Based on Viewport Age and User •
When there is an explicit location mentioned in the query, you can ignore the User and the Viewport locations. The User has already told you exactly where they want to find results. If the query contains words like “near me” or “nearby”, the User’s location, not the Viewport location, should be considered the explicit location intent.
When the query does not mention an explicit location, please follow these User and Viewport rules to determine the location intent.
If the Viewport is Fresh and the User is inside the Fresh Viewport
the User location is the intent
If the Viewport is Fresh and the User is outside the Fresh Viewport
the Viewport location is the intent
If the Viewport is Stale – and the User is either inside or outside the Stale Viewport
only the User location is the intent