Concept 1: Incorrect Classification:
When analyzing and reviewing a result, always check the classification. There may be times when the name of a result may be correct, but the classification could be incorrect.
When the classification is wrong, the final Name Accuracy rating is always Incorrect.
This is true whether the result name is Correct, Partially Correct, or Incorrect.
Consider the classification incorrect when it is:
Examples:
Result Nameland Classif¡cation | Expected Classification | Ratirrlanation | |
Denver Zoo Active Life | Zoo | Name Accuracy | Incorrect |
Classification is wrong since the result is a zoo. This classification does not represent the ntrtureol the result. Final Name Accuracy rating is In correct. | |||
Macy’s Bar | Department Store | Name Accuracy | Incorrect |
The result is a department store and should not be categorized as bar. Final Name Accuracy rating is Incorrect. | |||
Macy’s Shoes | Department Store | Name Accuracy | Incorrect |
Classification is misleading. The result is a department store and it should be categorized as one. Although this store does sell shoes, the classification does not reflect the wide variety of other merchandise it offers. It is misleading to categorize this result as simply a shoe store. Final Name Accuracy rating is Incorrect. | |||
Pondok Djaja Daging Ayam translation of classification: Chicken Meat | Restorán Ayam translation: Chicken Restaurant | Name Accuracy | Incorrect |
Classification is misleading. Pondok Djaja is a restaurant in Jakarta famous for its chicken dishes, but the classification “Daging Ayam” or “Chicken Meat” is more appropriate for a poultry butcher than a restaurant. The classification “Restorán Ayam” or “Chicken Restaurant” is more appropriate. Final Name Accuracy rating is Incorrect. | |||
Fry’s Electronics Electrnics | Electronics | Name Accuracy | Incorrect |
Classification is misspelled. Any misspelling in the classification should be considered wrong. Final Name Accuracy rating is Incorrect. |
Concept 2: Minor and Moderate Misspelling
Consider names partially correct when they contain issues that don’t prevent the user from identifying the business:
Examples:
Name Accuracy | Partially Correct | ||
Seven Eleven | 7-Eleven | The name is in an unexpected form not used by the business itself. | |
GAMESTOP | GameStop | Name Accuracy | Partially Correct |
The name written in ALL CAPS is not expected for this business and demoted. | |||
Name Accuracy | Partially Correct | ||
Mosjaw | Moosejaw | The name of this outdoor store has two missing letters but is still identifiable. | |
Ecofuture Buildng Co | Ecofutures Building Inc | Name Accuracy | Partially Correct |
The business shows two misspellings and the incorrect business structure (Co. vs. Inc.). | |||
Napoli Coffeehouse & Pastries | Napoli Coffee | Name Accuracy | Partially Correct |
The result name has additional parts not used by the business. Because the additional parts are in line with the business and don’t make the result ambiguous it is considered Partially Correct. | |||
GAP Superstore | GAP | Name Accuracy | Partially Correct |
The additional “superstore” is not used officially, but also does not change the user’s ability to identify the well formatted and correct corporate name and is therefore considered Partially Correct. | |||
BerkeleyLaw Univerzitniof California | BerkeleyLaw University of California | Name Accuracy | Partially Correct |
The query [law] was issued in a cz_CZ (Czech) locale and the result locale is the US (English). Consider this Partially Correct due to the mix of expected languages: English and Czech. |
Concept 3: Boundaries of a Feature:
To rate a pin for a feature, you must first understand where the feature begins and ends. Some features have rooftops (houses, businesses, malls, and so on) and sit on a parcel of land that belongs to or is associated with them. Other features do not have rooftops
(mountains, parks, waterfalls), but there is still a place where they begin and where they end. A boundary is a real or imaginary line that separates one feature, or the parcel it sits on, from another. The boundaries of a feature always include half of the road when a road is present (see the Half ‘n Half rule below).
Boundaries can include:
Please review the examples throughout the pin sections of the guidelines to further understand how to rate correctly for different rooftop types, shared spaces, next door ratings etc. as each scenario may be rated differently
Remember:
When a user queries for a street, the Approximate and Next Door rating for Pin will not apply. Please see the ratings below that do apply for Street Queries when rating for Pin.
Concept 5 Real World Research:
Always rate against the real world! If there is a better result available but it is not shown, demote the existing result(s) while considering the missing one when rating for Relevance.
^’ * AO
Official resources should always be used to confirm the data of a result. Use official resources like businesses’ official websites, national postal service websites, and government websites whenever possible